Cornerstone started as a construction and renovation company, but switched to installing impact windows and doors in 2018. This change of focus led to a rebranding: from Cornerstone Companies, which covered various services, to Cornerstone Fenestration Solutions, which reflects their niche.
The rebrand included a new logo, colors, website, and brand book. It was important the brand reflected their values and geographical market. The team focuses on supplying impact windows and doors for luxury residential homes, so the new brand needed to feel and look premium.